Director of Internal Content
R_Internal Communications Job Summary ***Please note: This is a flexible role, with an expectation of at least three days per week on-site
M-F, 8:30am-5:30pm, availability will be expected outside of these hours with occasional nights and weekends
This position, the Director of Internal Content, is on the Internal Communications team within the UCSF Office of Communications (OC). The goal of the Internal Communications unit is to lead communications that convey UCSF's priorities, foster engagement, and build community across UCSF. The team accomplishes this by facilitating a community of practice that brings together the expertise of UCSF's communicators across the enterprise, as well as leading large, complex communications strategies that span UCSF.
The Director of Internal Content will advance this work by:
- Leading a content and editorial strategy for Internal Communications that aligns with and advances the institution's priorities,
- Managing and governing existing and emerging communications channels across UCSF, including, but not limited to, email, social media, websites, and intranets.
You are a creative and seasoned communications professional who will be working in an exciting, fast-paced environment in close partnership with the Chancellor's Office, teams across the Office of Communications, and communicators in departments across UCSF. Your content oversight and strategy will help ensure that important messages and initiatives are successfully developed and targeted to reach UCSF's decentralized population of employees and learners, including population includes a mix of health care providers, researchers, educators, students, and staff, while monitoring messaging impact, changing course as needed, and continually improving communications to build community and foster positive engagement.
As a preeminent public university, UCSF has a critical need for a robust, centralized internal communications strategy to promote consistent messaging across channels that advance strategic initiatives.
Key responsibilities include, but are not limited to:
- Content and Editorial
- In collaboration with team members in the Office of Communications and partners across the organization, strategize and lead a content strategy and development for internal communications that aligns with department and organizational goals.
- Build and manage an editorial calendar that captures the key yearly internally focused events at UCSF, as well as events that align with strategic priorities.
- Serve as a key liaison and facilitator for communicators across the enterprise to elevate communications into a strategy that advances the institution's strategic priorities.
- Lead a content team that, in collaboration with the Strategic Communications team and other teams across UCSF, creates content and editorial for strategic projects, including using video and social media for meeting internal communications goals.
- Using analytics, guide the communications strategies to effectively meet strategic priorities.
- Internal Communications Platforms
- Govern and manage the content on emerging internal digital communications platforms
- With partners in the Office of Communications and across the enterprise, facilitate the delivery of effective communications content across new and existing digital communications platforms
- Strategize and manage the curation of UCSF's internal news distribution - including across the current bi-weekly e-newsletter, campus-wide email messages, social media platforms, and other digital channels.
- Leadership Communications
- With the Executive Director of Internal Communications, produce the monthly UCSF town hall and participate on other leadership events.
Importantly, the director must be a team player and person of integrity whose beliefs and actions align with, and advance, UCSF's mission, PRIDE Values, and stated policy goals, including its strong commitment to diversity, equity, inclusion, and anti-racism.
The final salary and offer components are subject to additional approvals based on UC policy. Your placement within the salary range is dependent on a number of factors including your work experience and internal equity within this position classification at UCSF. For positions that are represented by a labor union, placement within the salary range will be guided by the rules in the collective bargaining agreement. The salary range for this position is $160,000-$180,000 (Annual Rate). To learn more about the benefits of working at UCSF, including total compensation, please visit: https://ucnet.universityofcalifornia.edu/compensation-and-benefits/index.html Department Description As UCSF's enterprise communications team, the Office of Communications (OC) provides comprehensive and coordinated leadership in planning, creating and implementing integrated strategies across all media to foster increased awareness and support of UCSF's mission, vision, accomplishments and strategic priorities among its many internal and external constituencies. It serves as the official voice of UCSF to regional, state, national and international news media.
The primary responsibility of the internal communications unit is to lead communications that convey UCSF's priorities, foster engagement, and build community across UCSF. The team accomplishes this by facilitating a community of practice that brings together the expertise of UCSF's communicators across the enterprise as well as leading large, complex communications strategies that span UCSF. Required Qualifications
- Bachelor's degree in related area and / or equivalent experience / training
- 6+ yrs related work experience including work in a large decentralized organization such as a highly matrixed corporation, university, college or health system, including 5+ yrs of supervisory,, management or project mgmt. experience
- Broad knowledge and understanding of technical applications to effectively manage / supervise professional technical staff, including design concepts, various media and mediums, applications, etc.
- Strong knowledge of the location, its achievements, mission, vision, goals, policies, practices and infrastructure, and a strong knowledge of current affairs, issues in higher education and / or health sciences, and / or specialized subject matter
- Strong knowledge of financial and personnel management, including understanding of management techniques, guiding principles, relevant laws, policies and best practices.
- Solid management skills to select, train, evaluate, lead, direct, guide and motivate subordinate staff to produce high quality work; skill to take corrective action as required
- Solid skills to create, develop and implement comprehensive long and short term strategic communications plans
- Solid knowledge and skills to advise and consult with management to ensure delivery of the desired message to the target and / or broad general audiences
- Solid written, verbal, interpersonal communications, active listening and political acumen skills
- Strong analytical, critical thinking, project management and problem recognition, avoidance and resolution skills
- Strong skills to ensure production of high quality work within budget and time constraints
Preferred Qualifications
- Strong knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and the most appropriate and effective applications.
- Experience in a highly matrixed corporate work environment, an academic medical center, or a higher education setting
- Excellent analytical, critical thinking, project management, and problem recognition, avoidance, and resolution skills.
- Experience with digital communications channels for internal communications, including web, intranet, email and social media channels
- Experience (2+ years) establishing and working with organization's processes, procedures, and applicable rules and regulations for digital communications
- Experience and/or training in project management
About UCSF The University of California, San Francisco (UCSF) is a leading university dedicated to promoting health worldwide through advanced biomedical research, graduate-level education in the life sciences and health professions, and excellence in patient care. It is the only campus in the 10-campus UC system dedicated exclusively to the health sciences. We bring together the world's leading experts in nearly every area of health. We are home to five Nobel laureates who have advanced the understanding of cancer, neurodegenerative diseases, aging and stem cells. Pride Values UCSF is a diverse community made of people with many skills and talents. We seek candidates whose work experience or community service has prepared them to contribute to our commitment to professionalism, respect, integrity, diversity and excellence - also known as our PRIDE values.
In addition to our PRIDE values, UCSF is committed to equity - both in how we deliver care as well as our workforce. We are committed to building a broadly diverse community, nurturing a culture that is welcoming and supportive, and engaging diverse ideas for the provision of culturally competent education, discovery, and patient care. Additional information about UCSF is available at diversity.ucsf.edu
Join us to find a rewarding career contributing to improving healthcare worldwide. Equal Employment Opportunity The University of California is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected status under state or federal law. Job Code and Payroll Title 000408 COMM MGR 1 Job Category Marketing / Communications Bargaining Unit 99 - Policy-Covered (No Bargaining Unit) Location San Francisco, CA Shift Days, Nights, Weekends Additional Shift Details -F, 8:30am-5:30pm, availability will be expected outside of these hours with occasional nights and weekends. |
University of California - San Francisco Campus and Health
Nov 04, 2025