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Georgia Transportation Marketing Manager

HDR, Inc.
United States, Georgia, Atlanta
Apr 09, 2025

At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we work to weave diversity, equity, and inclusion into our work and foster a sense of belonging throughout the company and within our communities, we constantly ask ourselves: What is our impact on the world?

Watch Our Story:' https://www.hdrinc.com/our-story'

Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world.

The ideal candidate is someone who embodies the qualities of ownership, professionalism, leadership, responsiveness, adaptability, a passion for continuous improvement, with a deep appreciation for teamwork. We are ideally looking for someone who is interested in leading and supervising a marketing team to support the growth of our transportation program. If you take pride in your responsibilities, uphold the highest standards of professionalism, are detail oriented and inspire others through your leadership, then this is the role for you.

In the role of Georgia Transportation Marketing Manager, we'll count on you to:



  • Hire, retain, develop, and supervise proposal and marketing employees.
  • Apply the go/no-go decision process as per HDR's Matrix of Authority and maintain records.
  • Lead pursuit teams in creating and executing win strategies (capture planning).
  • Develop, organize and maintain marketing and pursuit-related data, including project profiles, resumes, and proposal documents.
  • Oversee the development, organization, and production of proposals and marketing materials, maintaining alignment with templates and brand standards.
  • Evaluate technical and non-technical content, write non-technical text, and edit/proofread marketing communications for clarity and persuasiveness.
  • Lead proposal team meetings, review sessions, and interview preparation to develop strategic messaging.
  • Conduct quality reviews of proposal and interview materials.
  • Develop and manage proposal schedules and confirm compliance.
  • Engage appropriate marketing resources in pursuit teams.
  • Facilitate debriefs to identify improvement opportunities and assess competitiveness.
  • Recognize and celebrate pursuit successes and milestones.
  • Manage workload and training for marketing coordinators.
  • Mentor employees on business development and marketing best practices.
  • Support business development teams in strategy development and pursuit capture planning.
  • Create marketing collateral to support business development efforts.
  • Develop and publish engaging digital content aligned with HDR's brand and industry leadership.
  • Implement strategies to elevate HDR's brand through industry associations.
  • Plan and execute conference sponsorships and other professional association engagements.
  • Develop engaging internal communications content (announcements, presentations, webinars).
  • Coordinate professional photography for projects.
  • Articulate HDR's capabilities and competitive advantages.
  • Manage business development and marketing budgets.
  • Assist in managing the client management program.



Preferred Qualifications



  • Experience in developing responses to Requests for Proposals for clients in Georgia, including GDOT and municipal clients.
  • In-depth knowledge of the A/E/C industry's approach to procuring professional services.
  • Ability and willingness to create persuasive proposal and interview materials based on schedule and staff availability.
  • Exceptional organizational skills, attention to detail, and a strong drive to balance multiple assignments while maintaining quality and meeting deadlines.
  • Willingness to engage with team members in person at HDR's Midtown Atlanta office.


#LI-KV1

Required Qualifications
  • A minimum of 8 years relevant industry experience
  • Demonstrated "self-starter" with a history of completing projects with limited oversight
  • Demonstrated ability to motivate and inspire others
  • Experience in sales and developing effective win strategies
  • Excellent written and verbal communication skills
  • Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
  • Proficient in Adobe Creative Cloud applications, including InDesign
  • Ability and desire to travel and engage with others in-person
  • Demonstrated experience in winning high-value contracts in the A/E/C industry
  • Demonstrated experience in writing compelling content based on information from technical staff

What We Believe
HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve.

Our Commitment
As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day.

Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.

Primary Location : United States-Georgia-Atlanta
Industry : Marketing/Communications
Schedule : Full-time
Employee Status : Regular
BusinessClass : Marketing and Admin
Job Posting : Apr 9, 2025
Applied = 0

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